Two Roads Team Spotlight: Joe Carufe, Director of Operations

Joe1_portWhy did you decide to work for a bookkeeping company?

I graduated from UT with a degree in Finance and knew I wanted to help people with my education. Fast forward to post-graduation and I was working for a mortgage company in the collections department. I knew that I didn’t want to spend my working hours simply being a COG in a machine. I wanted to be a part of something special in our community that could make an impact. I’ve always had a passion for business in general and thought “bookkeeping” could be a good marriage of staying engaged and learning the “science behind” business as well as providing peace of mind to business owners.

What’s one thing you think everyone working for a new business should know?

Be prepared for change! The joy of working in a new business is constant change, there is something new every day. Change also keeps you humble, your great ideas can sometimes become old-hat within a matter of months as the new business adapts to a brand new market.

What’s one thing you think everyone working for a new business should do?

Take ownership. Every new business has many necessary roles unfilled due to not having a full work load while the business grows. Identify your gifting and enjoyment level of each area of weakness in a young company and jump in! Now is your chance to try new things as well as do them as efficiently as possible to make sure your focus can remain on key needs within the company.

What excites you about working at Two Roads?

The reality that I have the opportunity to work with many local businessmen and women and help them achieve their personal goals. While I certainly don’t have all the answers nor am I a business consultant. It is extremely rewarding to hold up the mirror of last month’s financials and tell them if they are on track or not with their ambitions. If “knowing is half the battle” then Two Roads is helping a business owner in a major way to accomplishing their goals

What’s an example of that?

One part of my job is strategizing and implementing systems to make a business more efficient. Many times we take a business that has been using the same old paper intensive way of doing business and we introduce them to the cloud and processes that can greatly increase efficiency and the quality of their financials. Many times efficiency equals better quality of life.  Who doesn’t get excited about seeing that as a direct result of your hard work!?

What was the last book you read (or recommended?)

I just read the book “Small Giants” by Bo Burlingham. I would highly recommend this book for people who work for smaller companies. It will also grow your love for small business in general. It’s encouraging to hear the challenges and the triumphs of the businesses given as examples throughout this book

Who or what inspires you?

Jesus Christ

Why do you feel that way?

Jesus inspires me to love and serve others unconditionally. Many times I get get so caught up in checking off tasks at work or focus in so tightly on the practical day to day operations of our company and forget the “big picture”. I want to let the big picture of serving our partners drive the importance of my tasks. This also reminds me that there is more to life than death and taxes 🙂

What do you enjoy doing outside of work?

I enjoy anything outdoors. I love hiking, kayaking and fly fishing. When my co-workers make fun of me for going fishing during football games, I tell them that is when I get the river all to myself!

What might (someone) be surprised to know about you?

I come from a large and LOUD new york Italian family, though you can’t tell from my blonde curly hair and blue eyes.

What do you wish other people knew about Two Roads?

I wish others knew the heart behind our amazing team. We have a talented group of people that put their heart and soul into taking care of our partners. It is a huge motivation when you know everyone is on the same page with providing excellent service.

What’s the best thing to happen since you started working with Two Roads?

That is a tough one. I would say my appreciation and understanding of business has grown. That understanding has greatly increased my confidence as a young man to realize the right mix of a good product, hard work and excellent customer service are the keys to success.

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